Music/Soundtrack

The music that we wanted to encoporate in our adverts was fast, upbeat music to create pace and a 'feel good' atmosphere to the audience. Therefore we are looking prodominantly at hip hop, dance and garage genres to use in all three adverts. Using the same music means that there is a direct link created between the three adverts. We are likely to use a well known, popular song as this will recieve immediate recognition from the audience and get their full attention throughout the commercial. Additionally this should help to make the adverts stand out, be recognised and remembered. The song we hope will appeal to our the entirity of of our large audience
Examples of songs considered (List will be added to):
Prodigy -Breath
Kelis/Andre 3000- Millionaire
John Legend/Andre 3000-Green Light